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Employee emotional health is the new competitive advantage. Happy employees are more productive, less absent and stay at their employers longer. Companies increasingly find that emotional health affects their bottom line and the forward thinking ones have implemented emotional health solutions to help employees. What are the best ways to offer emotional health services? How can a large scale company address the issue with its workforce? How does a benefits manager show the benefit to employees and the company?
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Visions of personal informatics and a quantified self are being sold to us as intensely individual pursuits. However, as data pervades our everyday lives, individual concerns inevitably become entangled with the lives of others—partners, children, colleagues, and employers. As such, we must attend to the social life of data. Such lines of inquiry should break away from rational and individualistic self-reflection to consider more collective and even prosaic uses of data. How will stories be told, identities formed, jokes made, bragging rights earned, and arguments settled through the kinds of records that Fitbits or connected home devices will create?
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In our own research we have turned to speculative enactments to envisage these emerging social qualities of a quantified self. Metadating [4] (Figure 2) was a future-focused research and speed-dating event. Participants created hand-drawn “data profiles” about themselves and used these to “date” other participants.
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The event required participants to judge, represent, and express their identity to others with data, while giving them great freedom and authorial control. Investigating how the participants performed rather than analyzed their data revealed a range of rhetorical strategies. These strategies showed the value of ambiguous and underspecified data, and the ways in which participants drew on data that was illustrative rather than accurate. Crucially, these interactions (and hence the design) of data in a social context differ radically from those suggested by an individualistic and rationalist approach to a data-driven life.